什么是網(wǎng)站優(yōu)化？簡單來說就是給網(wǎng)站排名，而且是用純自然流量給網(wǎng)站帶來好的營銷效果，讓更多的人知道，免費(fèi)獲取流量和競價不一樣，所以，自己的網(wǎng)站想要有排名，建議你前期做好這6個地方，基本有排名。
What is website optimization? Simply speaking, it is to rank the website, and it is to use pure natural traffic to bring good marketing effect to the website, so that more people know that getting traffic for free is not the same as bidding, so, one’s own website wants to have ranking, i suggest you do a good job in the early 6 places, the basic ranking.
下面鑫諾商就網(wǎng)站排名這一塊的問題給大家講解一下，希望能幫助大家把網(wǎng)站排名提升上來：
The following Xinnuoshang on the site ranking of this problem to explain to you, I hope to help you to improve the site ranking up:
獲得一個好的搜索引擎排名，大多數(shù)企業(yè)只能搜索自己的公司名或詞才能看到自己的網(wǎng)站，而搜索其他關(guān)鍵字網(wǎng)站完全不見蹤影。一個搜索引擎是怎樣給網(wǎng)站排名的？決定搜索引擎排名的因素很多，搜索引擎排名的算法也不是由一個人來做的，是由幾千位技術(shù)人員設(shè)計的，所以想要完全掌握搜索引擎的算法是不可能的，但是搜索引擎的算法怎么變有很多因素肯定是不會改變的，今天我們來說一下影響搜索引擎排名的主要因素有哪些？
Get a good search engine rankings, most businesses can only search their company name or brand word to see their site, and search other keyword sites completely disappeared. How does a search engine rank websites? There are many factors that determine search engine ranking, and the search engine ranking algorithm is not made by one person, it is designed by thousands of technicians, so it is impossible to master the search engine algorithm completely, but the search engine algorithm how to change many factors certainly will not change, today we will talk about the main factors that affect the search engine rankings?
1、網(wǎng)站與搜索關(guān)鍵字的關(guān)系
1. The relationship between your site and your search keywords
站點(diǎn)主題與關(guān)鍵詞匹配非常重要，網(wǎng)站主題和內(nèi)容保持一致也是這一道理，如果站點(diǎn)跨域發(fā)布導(dǎo)流內(nèi)容，會被搜索識別，被判罰的例子不少。并且，如果用戶搜索的關(guān)鍵字和你的網(wǎng)站是相關(guān)的，用戶在網(wǎng)站內(nèi)轉(zhuǎn)化的點(diǎn)擊也會很高。
Site theme and keyword matching is very important, the site theme and content to keep consistent is the same principle, if the site cross-domain publishing diversion content, will be identified by search, fined many examples. Also, if a user searches for a keyword that is relevant to your site, the conversion rate will be high.
2、搜索關(guān)鍵字的內(nèi)容和關(guān)聯(lián)
2. Search for keyword content and associations
現(xiàn)在百度和其它搜索引擎都越來越重視內(nèi)容生態(tài)的維護(hù)，讓更多的原創(chuàng)作者獲得更多的收益，內(nèi)容主題與搜索關(guān)鍵詞的相關(guān)性越高，就有機(jī)會獲得排序待見。簡而言之，如果網(wǎng)站的內(nèi)容足夠豐富，能夠滿足搜索用戶的所有需求，那么一般這樣的內(nèi)容，展現(xiàn)和點(diǎn)擊肯定不會差到哪里。
Now Baidu and other search engines are paying more and more attention to the maintenance of the content ecology, so that more original creators get more income, content topics and search keywords more relevant, there is a chance to be ranked. In short, if the content of the site is rich enough to meet all the needs of search users, then the general such content, display and click certainly won’t be any worse.
3.濟(jì)南網(wǎng)站優(yōu)化及時性
Jinan website optimization timeliness
像新聞這樣具有時效性的內(nèi)容，發(fā)現(xiàn)熱點(diǎn)，并且內(nèi)容能被搜索引擎發(fā)現(xiàn)，那么相信在流量上你也能得到更多。
If you can find timely content like news, find hot spots, and find content that can be found by search engines, you’ll probably get more traffic, too.
4、訪問網(wǎng)站的速度
4. Speed of website visits
站點(diǎn)訪問速度一定要特別注意，百度前段時間推出的閃電算法就是針對接入速度，尤其是訪問速度較差的網(wǎng)站，而且百度搜索資源平臺上發(fā)布了移動搜索建站優(yōu)化白皮書，大家可以多學(xué)習(xí)一下，按照規(guī)則來。
Site visit speed must pay special attention, Baidu introduced some time ago the lightning algorithm is aimed at access speed, especially to visit the site with poor speed, and Baidu search resources platform released a mobile search site optimization white paper, we can learn more, in accordance with the rules.
5.評價網(wǎng)站
5. Evaluating websites
網(wǎng)站的評價也可以說是網(wǎng)站的性，站長圈所說的權(quán)重，是根據(jù)網(wǎng)站的大小、歷史表現(xiàn)、網(wǎng)站關(guān)系等多個維度進(jìn)行綜合評定，對于我們而言，對于我們而言，一時半會是肯定無法提高網(wǎng)站的評價，只是努力做好內(nèi)容做好用戶體驗(yàn)，等著度娘或其他搜索引擎。
The evaluation of the website can also be said to be the authority of the website. The weight said by the webmaster circle is a comprehensive evaluation based on the size of the website, its historical performance, its relationship with the website and other dimensions. For us, for us, it will certainly not improve the evaluation of the site, just try to do a good job of content user experience, waiting for girly or other search engines.
6、網(wǎng)站內(nèi)外鏈
6. Inside and outside the site
盡管搜索引擎算法的不斷更新，
濟(jì)南網(wǎng)站優(yōu)化對網(wǎng)站內(nèi)外鏈接的影響越來越小，但由于網(wǎng)站內(nèi)鏈的合理合理，使得搜索引擎的蜘蛛抓取網(wǎng)站，提高了被收錄的幾率。
Although the search engine Algorithm is constantly updated, Jinan website optimization has less and less impact on the site inside and outside the link, but because the site inside the link is reasonable, so that the search engine spiders grasp the site, improve the probability of inclusion.
